100% Design is the UK's largest design trade show taking place at Olympia London. 

100% Design presents leading international design and architectural brands across; Interiors, Kitchens, Bedrooms, Bathrooms, Emerging Brands and 100% Build London.

This year there are exciting changes and a renewed vision, highlighting its dedication to innovation and emerging talent. Featuring brand new initiatives, striking installations, inspiring collaborations and high-end design, the show will also be at the heart of the newly launched West Kensington Design District. Also new for 2018, the show will present 100% Futures, an exhibition showcasing a selection of inspiring and innovative designs geared towards ‘Designing for London’.

There are more than 400 international design brands, as well as a range of innovative projects from the likes of Tesla and Riko with Starck. The highly coveted Talks at 100% Design will return, featuring keynote sessions by industry heavyweights, panel discussions, trend forecasts and more. At the heart of the newly formed West Kensington Design District, 100% Design is the destination for architects and designers to source the latest products, discover new interior design trends and emerging brands.

Olympia London is delighted to host 100% Design, one of the most stylish events in the London trade calendar. We welcome some of the capital’s leading business and design events, browse our website to find out what’s on in London.