Mobile app developer QuickMobile and real-time interactive audience engagement company Lumi (comprised of IML Worldwide and Lumi Mobile), have signed a strategic partnership. The agreement allows QuickMobile to integrate Lumi’s patented ‘Join In’ audience polling and discussion application into its ‘MobileEvent’ app solution. Lumi becomes a tier-one partner of QuickMobile’s technology, marketing and selling mobile event apps through Lumi Mobile and IML Worldwide’s international offices.

For QuickMobile, the partnership provides the integration of an enterprise-grade interactive tool and a multi-national partner to help expand its international reach. The partnership also extends Lumi’s technology to new meeting industry customers while adding a full conference app solution to its offerings.

Patrick Payne, CEO of QuickMobile, explained the decision: "When audience response is mission critical and the results matter, then there is no better company or technology than IML Worldwide and Lumi, which has built a reputation for reliable, secure and real-time audience engagement. Lumi’s platform is light years ahead of competitor solutions, and as we move deeper into the enterprise space, Lumi’s Join In app will be a valuable companion to our single event and multi-event app solutions.

“In addition, having a world-renowned international partner selling our technology will help us expand our reach into new markets."

Richard Taylor, CEO of Lumi, added: "Together, we have tremendous geographical reach and a long list of prospective customers. This partnership gives our clients a compelling integrated solution based on the superior technologies of both companies."

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