The Big 5 chooses Melville Data Services
Melville Data Services (MDS) has been appointed for the first time as supplier of data services to The Big 5 International Building and Construction Show, at the Dubai World Trade Centre, Dubai, 5-8 November 2012.
The Big 5 Show is the largest building and construction show in the Middle East and has been the focal point of the industry for over 30 years. The annual event, held every November, attracts thousands of exhibitors from more than fifty countries filling more than 40,000m² of exhibition space. With more than 50,000 visitors expected to attend this year, the smooth operation of the data services is essential.
MDS will be hosting and managing the online pre-event registration service for visitors, providing the registration and badging system on-site and delivering lead capture services for exhibitors.
MDS will be providing data services from its UAE based registration division, which will translate into faster response times, simplified logistics and reduced environmental impact.
Nick Pomeroy, head of marketing for dmg :: events that produces The Big 5 exhibition, explained why MDS was selected for this vital role: "dmg :: events has benefited from Melville's commitment to working in the Middle East, through investing its time and expertise to deliver a professional service. We are convinced that Melville will continue this with the registration operations on The Big 5, our largest event in the region, with an international audience that demands and deserves the best service levels."