How to best utlilise agency staff at your event
How to best utlilise agency staff at your event
Temporary agency staffs are a great way to add specific skillsets to your event team, and can really help a brand stand out to its customers. However, managing people you’ve not worked with before can be a tricky experience, especially when you’re under pressure at a busy event.
To help you make the most of your staff, we’ve outlined a few things to get you started:
Set clear goals with well defined objectives
It’s always important to that your temporary staff have a good understanding of the purpose of the event, and what they should be striving for. For example, the goal of your event may be to introduce a new product to the public, or to gather valuable information about your target customers.
Once goals are made clear, it’s time to set some clear objectives such as demonstrate your new product to 8 delegates per hour, or for the staff to encourage 6 individuals to give their feedback in a simple tablet survey.
Introduce them to your team
Having people at ease, and feeling, as part of the wider team is really important for presenting a professional and approachable presence at any event. A great and simple way of making your casual event staff feel right at home is to introduce them to members of your team.
Focus on continually improving
Events last a day, a weekend or even several weeks, but whatever the length of time you should always aim to exceed your targets. There is no exception to this even when utilizing casual staff within your team.
Break the day up into different intervals, and try to review your team’s progress throughout. Don’t just focus on sales, but also look for enjoyment levels from the public, productivity within the team and overall look and presentation of your exhibition stand if you’re using one.
Varii provides promotion & event-staff for brand’s across the nation. For more information visit www.varii-promotions.co.uk