Advancing Personalised Care World Congress will take place on the 2nd - 3rd of December 2024 in London, UK. The Congress aims to look at the future of medicine in the digital age, the new challenges brought about by the pandemic, the role of technology moving forward, patient empowerment, ethical, social & legal issues surrounding patient information, cost, underdevelopment of technologies needed to meet the goals of precision medicine, lack of knowledge about molecular genetics and biochemistry, and reimbursement issues.